The Role of Corporate Social Responsibility (CSR) in Moderating the Relationship Between Liquidity and Profitability on Company Value in Manufacturing Companies Listed on the Indonesia Stock Exchange (IDX)
DOI:
https://doi.org/10.30872/miceb.v7i1.15543Keywords:
Liquidity, Profitability, Company Value, Corporate Social ResponsibilityAbstract
In the context of global economic challenges, company value remains a critical indicator of a company’s success, especially for those listed on the Indonesia Stock Exchange (IDX) from 2020 to 2024. The main financial factors that influence company value are liquidity and profitability, while Corporate Social Responsibility (CSR) is considered a moderating element that can improve stakeholder perception through signal theory. This study aims to analyze the role of CSR in moderating the relationship between liquidity and profitability on company value in manufacturing companies. This study uses multiple linear regression and moderation analysis with purposive sampling techniques, resulting in 160 sample data. The findings show that liquidity has a positive and significant impact on company value. However, CSR disclosure cannot strengthen or weaken the relationship between liquidity and profitability on the company’s value. These results suggest that in the manufacturing sector, investors prioritize direct financial indicators such as liquidity over profitability and CSR as moderating factors during the period studied. This study suggests that management should focus on optimizing liquidity and integrating CSR to build long-term investor confidence, which contributes to sustainability
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