ZA, Saida Zainurossalamia, Mulawarman University, Indonesia
Vol 6, No 3 (2021): September - Articles
Pengaruh endorser credibility dan brand familiarity terhadap purchase intention produk oppo smartphone di surya phone samarinda Abstract
Editorial Address
Jurnal Ilmu Manajemen Mulawarman (JIMM) Faculty of Economics and Business, Mulawarman University Jl. Tanah Grogot No.1 Samarinda Kalimantan Timur 75119 Email: jimm.feb@gmail.com