Riyanto, Setyo, Faculty of Economics and Business students, Mercu Buana University, Jakarta., Indonesia
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Vol 18, No 1 (2021): Februari - Articles
Analysis of the effectiveness promotion prices (cashback) with promotion prices (buy1 get1) on consumer buying decisions
Abstract PDF
Kinerja: Jurnal Ekonomi dan Manajemen
Faculty of Economics and Business, Mulawarman University
Jl. Tanah Grogot No.1 Samarinda Kalimantan Timur 75119
Email: jkin.feb.unmul@gmail.com
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