PENGARUH KEPUASAN KONSUMEN DAN KEPERCAYAAN MEREK TERHADAP LOYALITAS KONSUMEN KARTU TELKOMSEL DI KOTA SAMARINDA

Nur Asyidah, Pamasang S. Siburian, Asnawati Asnawati

Abstract


Penelitian ini bertujuan untuk menjelaskan: Pengaruh Kepuasan Konsumen dan Kepercayaan Merek terhadap Loyalitas Konsumen kartu Telkomsel di Samarinda. Dibawah Bimbingan Pamasang S. Siburian dan Asnawati

Keywords


Kepuasan Konsumen, Kepercayaan Merek, Loyalitas Konsumen

References


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DOI: https://doi.org/10.29264/jimm.v4i3.4326

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