Enhancingsustainable entrepreneurship behavior in indonesian smes: external drivers role

Rizka Zulfikar, Farida Yulianti, Prihatini Ade Mayvita, Purboyo Purboyo

Abstract


Many researchers agree about the important role of external drivers to sustainable entrepreneurship behavior and this paper has provided a deeper insight into the role of external drivers toward sustainable entrepreneurship behavior. This study's aim was to find out the role of external drivers such as government policy, economic incentives, customers, community surrounding, product and service offered, competitors, and also evaluate the contributions of each external driver toward sustainable entrepreneurship behavior. This research was conducted in South Kalimantan Indonesia sing sample as many as 242 SMEs. These sample were taken by purposive sampling technique using online questionnaire as an instrument. The data analysis technique is done by the Structural Equation Model to obtain a model that can be used to explain the role of external drivers toward sustainable entrepreneurship SME's behavior. The results of this study indicate that External drivers such as government policy, economic incentives, customers, community surrounding, product and services offered and competitors have a significant impact on SMEs entrepreneurship behavior. The findings of this research also provide insights for the contributions of customers and community surrounding as the dominant external driver than others to forming sustainable entrepreneurship behavior.

Keywords


relationship; effective contributions; Impact; Influence; small; medium enterprises; green practices

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References


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